Today’s dating scene is full of ghosts, eggplants, late night booty calls, and swiping. But amidst this dumpster fire, two important things are almost nowhere to be found: love and the one company that has always been known for helping people find love, Match.
So to point single peeps in the right direction, while reinvigorating Match for the modern dating era, we created Let's Make Love.
Yes, it's a pretend podcast. Yes, it's hosted by Rebel Wilson. And yes, it's all about where to go when you're ready to make love...like actual love.
Adage named this one a Creativity Pick of the Day and the work helped drive a 30% lift in brand sentiment over the flight of the campaign.